Amid the standard grid of promotional clips and pictures of his kids, one image on Pusha T’s Instagram web page sparked an uncommon quantity of on-line chatter early this yr. In January, he accompanied a video of himself rhyming alongside to his new single “Weight loss program Coke” with a photograph of Lana Del Rey’s face from 2017’s Lust for Life, obscured by a white powder. The publish kickstarted the marketing campaign for his upcoming album, with the cryptic picture and tune preview leaving Lana followers fiending for a collaboration.
The rapper tells Rolling Stone he posted the shot as a result of he identifies with the themes of the “Excessive by the Seaside” and “Florida Kilos” singer. “Musically, I feel Lana Del Rey speaks to the identical subject material, however simply on totally different ends of it,” he says. “You may hear remnants of drug indulgence and dependancy. So it’s like, ‘Man, why not?’ I assumed it made sense.” (Del Rey didn’t reply to a request for remark.)
The 2 haven’t collaborated but, however in response to the rapper, there’s not less than a tentative plan. “One of many heads of Interscope known as proper after the image got here out and requested me to get on a remix,” he says, laughing. “I forgot which tune, however I’m nonetheless ready for them to ship it over.”
Earlier this week, the rapper was on the heart of considered one of hip-hop’s most uncommon beefs. 20 years after he has claimed he wrote the McDonald’s “I’m Lovin’ It” jingle (others have disputed this claim), Pusha reunited with Arby’s to document “Spicy Fish Diss,” a observe taking purpose at McDonald’s Filet-O-Fish to hype up the corporate’s personal fish sandwich. “I’m the explanation the entire world find it irresistible/Now I gotta crush it/Filet-O-Fish is shit/And you need to be disgusted,” he rhymed.
“I did it at a really younger age at a really younger time in my profession the place I wasn’t asking for as a lot cash and possession. It’s one thing that’s at all times dug at me later in life like, ‘Dammit, I used to be part of this and I ought to have extra stake,’” he added. “It was like half 1,000,000 or 1,000,000 {dollars} for me and my brother — however that’s peanuts for so long as that’s been working.”
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